Vegetarian Express

Promoting Gluten Free

Art Direction

Photography by: Clive Streeter

Let’s be honest, gluten free food usually gets a bad rap for looking a bit bland and clinical. For this shoot, the goal was to flip that stereotype on its head and make the range look genuinely appetising.

We went with a crisp, bright blue backdrop to give the whole spread a fresh, modern feel that instantly makes the warm, golden tones of the breads, pastas, and granolas pop. The top-down flat lay keeps things clean and structured for the product listings.

Final spread. The shot with product listings as used in the Vegetarian Express publication Flavours.  

Liam Palmer
Slanghouse

liam@slanghouse.co.uk
+44 (0)77 2060 5133

Liam Palmer
Slanghouse

liam@slanghouse.co.uk
+44 (0)77 2060 5133